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Currently, health insurance shopping is limited to within a state’s boundaries, while there are sizeable cost disparities between states. A family purchasing a health insurance policy in Wisconsin might pay about $3,087, but the same policy in New Jersey would cost $10,398.  Giving people more options and allowing them to shop for a health insurance policy will create competition, and lower costs. According to the survey, 70 percent responding would like the opportunity to shop for insurance across state lines. The new healthcare law, however, does not give people this option.

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